In the “i”Heart of the StormOur interview with Rachel Herskovitz, VP of Content Partnerships at iHeartMediaOct 30, 2020Oct 30, 2020
TOP 6 SCARIEST COMMERCIALS OF ALL TIME from CATAPULTX(As if unskippable video ads were not scary enough)Oct 29, 2020Oct 29, 2020
Paid Video Service Trends — Is EVERYONE Paying Not to See Ads?Consumer Advertising Survey: Paid Video ServicesOct 22, 2020Oct 22, 2020
Video Publishers Are Ready to Make a Change — Are you?Publisher’s Thoughts on Video Advertising in 2020Oct 8, 2020Oct 8, 2020
Interview with Oreo Superbowl Tweet legend, Leo Morejon & His Literal Reaction to CatapultX“I don’t pander, but I’m like, wow! That’s actually really cool, like legitimate goosebumps.” -Leo Morejon after being introduced to the…Sep 30, 2020Sep 30, 2020
Farmers Insurance Admits They Are Interrupting Your VideoBreaking the 4th Wall in Video AdvertisingSep 25, 2020Sep 25, 2020
Why YouTube is Torturing Us With So Many AdsEverything free comes with a price. Youtube is charging you by forcing you to watch ads. Find out why now!Sep 18, 2020Sep 18, 2020
Contextual Ads Humanize Your BrandNo one single effort makes your brand — it’s collective. Why would you sacrifice your brand using antiquated advertising methods?Sep 10, 2020Sep 10, 2020
4 Key Factors of Technical Brand Safety for Video Advertising.Technical challenges are a constant threat to any brand’s safety. Learn the 4 key factors you should focus on to tighten up your brand.Sep 3, 2020Sep 3, 2020
5 Best Practices for Contextual Brand Safety in Video AdvertisingLearn the 5 best practices for keeping your brand safe by embracing contextual advertising to limit poor ad placements.Aug 27, 2020Aug 27, 2020
Digital Advertising Without Sacrificing Your Brand — The 3 Pillars of Brand SafetyThere’s nothing worse than losing your reputation professionally or personally.Aug 20, 2020Aug 20, 2020
No Cookies or (pre) Rolls! — Lose the WAIT with our AdTech RecipeNo need for reliance on old technologies to reach audiencesAug 13, 2020Aug 13, 2020
Let The Cookies Burn — Advertising in a Cookie-less WorldThanks to GDPR and Google, cookies are getting burnt. Learn how to keep your video advertising strategy afloat with contextual advertising.Aug 6, 2020Aug 6, 2020
Viewers Blame Publishers for Ad Interruptions — Perception of Video Ads in 2020Find out what video consumers think of your video ads.Jul 31, 2020Jul 31, 2020
“Why” not “Where”: Advertising EffectivelyIt’s important to advertise where your customers are, but what if you could provide video ads that are contextually relevant?Jul 16, 2020Jul 16, 2020
Content and Advertising in Harmony?Attempts have been made but have been experimentalJul 9, 2020Jul 9, 2020
A New DONN of AdvertisingThe shift from the 1960s to 2020 has been huge for marketing…except for the consumer experienceJul 9, 2020Jul 9, 2020